Congrats to Beacon Sports Editor Malika Andrews for placing Fifth for Sports Story of the Year in the prestigious annual Associated Collegiate Press competition.

Malika at the ONA15 conference

Malika at the ONA15 conference

Here’s her winning story.

And here is the complete list of winners and finalists for ACP Story of the Year in every category.

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by Nancy Copic, Assistant Director of Student Media and adviser to The Beacon

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I came back from the Online News Association conference with almost 22 pages of notes, a head spinning with ideas and possibilities and a slightly pink nose from the Los Angeles sunshine. Suffice to say that Clare, Malika, Katie and I flew home with a bigger digital toolbox than we had when we arrived.I’ll refer to my notes multiple times, no doubt, in the months ahead as The Beacon prepares to go all-digital. For now, here are takeaways from some of my favorite presentations:

“50 Apps in 30 minutes (+ 30 minutes of Other Cool Stuff)”

David Ho, Executive Mobile Editor of The Wall Street Journal presented a rapid-fire rundown of practical tools for using a smartphone for reporting. Some of my favorites:

  • Dragon Dictation- transcribes audio as it records
  • Life 360 Family Locator-create a group and create a GPS “fence” around them to keep track of everyone. Useful in group reporting situations.
  • Promptware- turns your phone into a teleprompter
  • Speaking photo- Tape audio while taking your photo
  • Tagg.ly- puts watermarks on photos before you put them on social media
  • Banjo- lets you see what people are talking about on social media within a specified geographic location
  • PDF-it- all- Converts other formats into PDF
  • 5-0 Police Scanner – Listen to police scanners from all over the world on your phone
  • Cam Scanner – Use your phone to scan documents
  • Wickr – send encripted messages that are destroyed once read
  • Plane Finder AR (augmented reality) – Locates, identifies planes in the air within a 50-mile radius
  • Marine Tracker – tracks ships at sea
  • Reporters Committee First Aid Kit (and other apps) -quick answers to issues that may come up while out in the field, such as legal issues

Other tips from David:

Use a wireless keyboard for your phone and “ditch your laptop.” He recommends Amazon Basics Blue Tooth ($26)

Use an Iographer to keep phone steady for photos, video.

Recommended battery pack for iPhone: PowerGen Mobile Juice Pack

David ended the session with a timeless reminder that the meaningful and constructive impact of the tools (and all technology) depends on the intention of the human using them.

This from Edward R. Murrow in 1958 about the “new” invention, television.


Want to hear David for yourself? Listen to the session:

“We Belong Here:Pushing Back Against Online Harassment”

Sarah Jeong of Motherboard, Amanda Hess of Slate, Soraya Chemaly of The Women's Media Center, Michelle Ferrier of Ohio University and Laurie Penny, freelance journalist and author and Nieman Fellow

Sarah Jeong of Motherboard, Amanda Hess of Slate, Soraya Chemaly of The Women’s Media Center, Michelle Ferrier of Ohio University and Laurie Penny, freelance journalist and author and Nieman Fellow

“A woman’s opinion is the short skirt of the Internet.” -Laurie Penny

I’m not sure what was more disturbing about this keynote panel: details of abuse targeting women, especially journalists, online or the fact that the conference auditorium was not at capacity, as it was with the other keynotes.

The professionals on this panel each spoke of the verbal abuse (including rape and death threats) that women who speak their mind are forced to endure and the long-term effects not just on the woman’s psyche, but on her digital reputation.

Video of the full panel discussion here.

Further comments from Laurie Penny and Michelle Ferrier below.

“Product Managing Your Newsletter”

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Buzzfeed writer Millie Tran and Greg Galant, CEO and Co-founder of Muck Rack led this session about producing a successful email newsletter, something I hope to see The Beacon take on as we go all-digital. Judging by attendance, I’m not the only one eager to learn more about this.

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Newsletters not only direct audience to your online content, they are “brand-building.”

A few tips:

  • The newsletter should be a product in itself. It needs to be for a specific core audience.
  • Subject lines are so important. If people don’t open the email, they never see your newsletter.
  • The newsletter content should include a trending (“watercooler”) item.
  • Guiding question for content: What is the simplest, most atomic unit of what your audience needs to know?
  • Define your audience. Use “smart filters.”
  • Answer the questions your audience has.
  • Newsletter should make the reader feel the writer is talking right to them.
  • Promote your newsletter on your website.
  • Always be experimenting.
  • Establish metrics. (Look at growth of newsletter and retention rate and how many recipients are actually opening the email.)
  • Re:monetizing newsletter- Sponsorships
  • Have sign-up buttons on all of the news pages
  • Make a Twitter card

“A Hollywood Spotlight’ on Award-Winning Boston Globe Investigation”

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This was one of the most powerful keynotes I’ve ever attended: a discussion with the Boston Globe team that won a 2003 Pulitzer Prize for its groundbreaking investigation into the prevalence of child sex abuse by Boston priests for decades and the Archdiocese’s practice of quietly moving perpetrators to other parishes.

That series of reports reverberated well beyond Boston and resulted in revelation of similar abuses and coverups across the country and around the world. More importantly, it led to more accountability and compensation for some victims, although some argue the Church should do more to hold perpetrators accountable.

Now the subject of a movie (“Spotlight”) that’s already generating Oscar buzz, the investigation and the shakeout it triggered is a story about triumphant old-fashioned (and unglamorous)  “shoe leather” reporting.

Interspersed with recollections from the Boston Globe team (Walter V. Robinson, Michael Rezendes, Sacha Pfeiffer and Matt Carroll)  were film clips from the movie, scheduled for release Nov. 6.

The ONA15 student newsroom produced an excellent video that encapsulates the discussion we heard.


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Of course, a big part of the ONA conference is networking. For me, as adviser, it was especially gratifying to see Malika, Clare and Katie make connections with some of the best in the business.

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BONUS:  Audio of all recorded ONA15 sessions

ONA15 Lessons


by Katie Dunn |

In light of the recent news of The Beacon going all-digital next year, attending the Online News Association conference in Los Angeles was incredibly useful and timely. I had known for about a month about the change before we went to the conference so I knew some things I wanted to learn. I learned those things and more over the few days I was there.

It wasn’t crucial that I knew about the change before the conference, it is the online news conference after all, but it did give me time to have questions I wanted to find answers to. One of those things was, ‘how can we make webpages more engaging for readers?’ I went to many design-focused sessions, but the best one was, Interactive Graphics for the Newsroom Couch Potato. I will openly admit I am not a tech guru when it comes to programing and working on the back end of websites. This session felt like something that would appeal to the average journalist that isn’t tech savvy either. If you want to browse the presentation I saw, here’s the link.

Here’s a few key programs I learned about:

  • Charts
    • Chartbuilder- Static and simple
    • Datawrapper
    • Silk
  • Maps
    • Mapbox
    • Cartodb
  • Sound
    • Soundcite JS- Add in text with Soundcloud
  • Timeline JS
  • Tarbell- beautiful, interactive pages
  • More heavyweight tools:
    • d3.js- charts
    • Mapzen- Metro extracts for a city
    • Landline- Maps of the U.S.
  • Colors
    • Wes Anderson Paletts on Tumblr
    • Color Brewer

I also learned about Tableua, a desktop chart making program that I heard about from the Midway area. I downloaded it for free because I’m a student and played around a little making a chart for our College Scorecard story. The best part of using this was the fact I could go back to the Midway the next day and ask questions directly to someone. This program is great, although hard to use with multiple data sets.IMG_5002

I had some fun on the Midway, getting a cartoon of me drawn in about five minutes. Really amazing to me since I have never been much of an artist.

The one session I went to that probably had no real relevance to The Beacon was the Sprinkling Pixie Dust on Immersive Events. It was put on by Disney’s parade creator. I have always had a passion for Disney and knew I wanted to go to this session as soon as I saw it. Steve the presenter said that he does what he does because he just wants to show the magic of Disney. He showed how they plan every part of the parades and shows, pretty much having no limitations on how big he could go.

On Saturday, my mom and I went to Disney and I made a point of standing on Main Street to watch the fireworks show. It was so magical and the coolest show I have ever seen.

I’m so glad I was able to go to the conference, network and meet professionals in the business as well as a few other students that attended. Online is the present and the future, which is really inspiring and exciting.

Read the story here.

Some reaction on social media:



This may be the most compelling front page of The Beacon I’ve ever seen. Story by Alina Rosenkranz here.

-Nancy Copic

Salzburg page 1

The Beacon finished strong in 2014-15. Just as the staff scattered to their home states, internships, jobs, etc., the Oregon Newspaper Publishers Association recognized the excellent work they did in many areas. Details below. Congrats, everyone!


General ExcellenceBeacon Staff


Best DesignRebekah Markillie, Nina Chamlou


Best Editorial- Lydia Laythe, Kelsey Thomas, “Behind Closed Doors: Sexual Assault”


Best News StoryLydia Laythe, Are we pushing forward or rolling backward?”


Best Feature PhotoParker Shoaff, “Dorm Baby”


Best Graphic- Rebekah Markillie, “It’s Your $85”


Best Website Beacon Staff

Website screenshot may 15 2015



Best Writing– Cassie Sheridan, Heartbeat columns (“Conversations About Relationships”)

Best Sports Story- Molly McSweyn, Extraordinary Athlete, Ordinary Pilot”


Best Feature PhotoDavid Diloreto, “Path to the Presidency”


Best GraphicShellie Adams – 2014 Senior edition cover


Best Feature StoryEmily Neelon, “Dorm Baby”



Best News Story- Kelsey Thomas, Legal (Sort of)


Best WritingMelissa Aguilar, “Halloween Costumes,” Finding Love Online,” “Giving Up Shoes”

Best Series- Kelsey Thomas, Maggie Hannon, Marijuana Election Coverage

marijuana eletion

Best Columnist- Cassie Sheridan, “When You Forget How to Live, “Heartbeat

First issue of The Beacon, April 12, 1935

First issue of The Beacon, April 12, 1935

The Beacon observed its 80th birthday by publishing an historic overview by Maggie Hannon and a collection of brief essays by former staffers.


Oh, yes, there was also a cake. While much has changed at The Beacon over the years, one of the things you can still count on is the popularity of free food.



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